ESTATE AGENCY SERVICE
SELLING A HOME IN EALING
Complete the below for your FREE Sellers Guide this easy to read document explains:
1. The Selling process
2. Paperwork you will need
3. Preparing your home for marketing
4. Interior and Exterior tips
5. Importance of your launch marketing price
6. Marketing plans needed
7. How presentation is key
8. Power of social media
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Submit your details below for your FREE Sellers Guide
Selling – Marketing your home
I am fully committed to delivering a personal and bespoke service Estate Agency experience. I will work with you on a personalised marketing strategy tailored to your property, online and offline. I will carefully evaluate your property and offer advice on presenting it in the most appealing manner in order to maximise its value. My job is to ensure we don’t miss anything that could cost you money. Decluttering, depersonalising and cleaning until everything sparkles will help make a great first impression.
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Marketing is more than placing a listing on the portals. It requires a multi-faceted and multi-layered strategic approach.
Digital marketing
The way people are buying and renting property has changed. Over 90% of home movers start their journey online which is why it's important that your property has the maximum exposure to reach the right people at the right time - via email alerts, social networks and press releases, as well as the more traditional marketing aids such as 'For Sale' boards, postcards and flyers, open houses and utilising the vast local agent network of Keller Williams. My marketing campaign is designed to capture the maximum exposure for your home in the shortest period of time.
Online coverage
We advertise in all the places that people use to search for property, including Rightmove, Zoopla and Prime Location; the UK’s leading property websites. Your property will also be featured on both the Coyle Dowling website and Keller Williams.
Social media
Social Media is an important marketing tool. You don't have to wait for a property buyer to walk down the high street to see your home; I deliver your home to them, on their phone, Ipad or PC, wherever they are! With over 75% of local homeowners owning a social media account, I can blanket a radius around your home and proactively target every buyer possible. It is vital to tap into not only active buyers, but those who may not be searching proactively, but who are in a position to purchase a property if the right one is presented to them. 66% of people who would consider buying are not actively looking! Social Media is the key to harnessing those 'inactive' buyers.
Property Photography
High quality images are essential. I'll ensure that your home is portrayed in the best possible light. The quality of your house advert will affect the number of buyers deciding to your view your home and will make or break your selling time. I aim to showcase your home by creating excellent photography mixed with videography so that I can harness social media in addition to the property portals. Professional photography is essential, ensuring certain angles, composition and colour depth attract potential viewers, who will feel like they have already viewed your home. You are given a distinct advantage over competing homes for sale.
Accompanied home viewings
I will provide as much notice as possible prior to viewings; I accompany all of them as standard. I will coordinate keys, access and any other instructions. I have 24/7 phone and online coverage so that prospective purchasers can get in contact out of office hours and place enquiries. In addition to this we suggest that wherever possible you are not present during viewings as potential purchasers generally feel more comfortable exploring a property without the owners present. those concerns. We are also available 7 days a week to carry out viewings so more viewings mean potentially faster sales, higher prices and a more convenience service for our clients.
For Sale/To Let boards
Our eye-catching For Estate Agency Sale boards are distinctive and very recognisable in the local market. They have proven to be an extremely successful way of catching the attention of passers-by and we therefore regularly receive phone calls from prospective purchasers who have seen our boards. We typically arrange for boards to be installed on “Launch Day” where applicable. However, in some cases it may be the following day, particularly if access is required. From time to time boards are removed by others. If that occurs, please contact your property advisor immediately.
Discreet marketing
If you are considering selling or letting your property, but are concerned by the idea of extensive marketing and promotion, we can secure you a buyer or tenant with our discreet property marketing. We can introduce the property to our private register of qualified buyers or tenants without creating an online presence.